Meet the Team
Executive Team
Steve McBride
Technology business development professional with more than 30 years experience in manufacturing.
Andrew Holden
Mobile / web entrepreneur and expert technical designer with a history of leading innovative public and private initiatives.
Michelle Massicotte
Versatile leader with the agility and depth of experience to successfully build strategy and drive operations in big corporate, as well as lean start-up environments.
Rob Porter
Identifying strategies, developing processes and new technologies in order to cultivate greater technical and business capabilities.
Andy Pritchard
On-site software implementation specialist.
Dora Dezulovic
Experienced customer success professional passionate about reducing friction and enhancing delight.
Christopher Krnezic
8+ years in technology solution sales for manufacturing with a passion for efficiency and improving the work culture for all in manufacturing
Nisha Baig
Software leader with a long history of creating and driving software solutions within the manufacturing space.
Board and Advisors
Marian Hoffmann
Marian has +18 years of experience investing in Canadian companies on behalf of institutions.
Aaron Bast
Aaron has 13+ years of experience working with high-tech firms as an investor, operator and service provider in Waterloo Region.
Abe Wagner
Cofounder of a great Canadian tech success story Eloqua, went through Angel, VC, IPO & sold to Oracle for $878M.
Snita Balsara
Looking to support entrepreneurs who are building a better future.
James Novak
Experienced C-level executive with a passion for revenue growth.
John Vukovich
Operational CFO/COO with extensive financial, strategic, management, operational and transaction experience.